Barrier Build Skin Protectant Cream
Skin is meant to live.
Barrier Build is made to protect.
We launched a barrier-building moisturizer fit for even the most sensitive complexions. To put the colloidal oatmeal formula front and center, we took on the elements and took over a bakery—building a case for just how protective and comforting Barrier Build is.
Peak Beauty
In celebration of all cold-weather essentials that keep you protected, we partnered with skiwear brand Halfdays on a limited edition ski suit—in ILIA’s signature shade.
Oat La La
We took over beloved Brooklyn bakery L’Appartement 4F during launch month to tell the ingredient story behind Barrier Build. The moisturizer’s soothing oatmeal formula found its comforting counterpart in a limited edition Cookie à L’avoine (translation: oatmeal cookie).
